
When you hire an event technology agency in Dubai, Riyadh or Doha, check seven things: Arabic–English content, a local entity and on-site crew, government or cultural references, no-app-download formats, privacy handling, on-site tech support, and a fixed quote against a written brief. NXT Interactive delivers AR, VR, AI and interactive activations across the UAE, Saudi Arabia and Qatar, and the table below shows how we answer each point.
→ Send a 2-minute brief and get a concept call
NXT Interactive is a Singapore-headquartered creative technology studio, with teams in the UAE, Saudi Arabia and Australia, that designs and runs AI photobooths, AR/VR, gesture games and interactive installations for brands, agencies and government bodies.
The 7-point checklist
# | Check | What to ask the agency | NXT's answer |
1 | Arabic–English content | Is every screen, voice line and output available in both languages? | Yes. Bilingual interfaces, AI translation and multilingual touch games are standard |
2 | Local entity and crew | Who is on the ground in my city? | NXT Interactive in the UAE and a dedicated KSA team, with regional leads for each market |
3 | Government and cultural references | Show me work for a ministry, authority or heritage body | Commissioned by the Heritage Commission of Saudi Arabia for a youth archaeology and heritage programme |
4 | No app download | Does it run in the guest's browser? | Yes. Our WebAR works on Android and iOS without an app |
5 | Privacy | Where is guest data processed and stored? | Facial-tracking data is processed locally and anonymised |
6 | On-site tech support | Who fixes it at 9pm on day two? | On-site deployment, calibration and support are part of every build |
7 | Fixed quote against a brief | Will you price against my objective, dates and budget? | Yes. Our brief form captures objective, dates, budget and technology, and we quote against it |
Formats that work at Gulf events
Format | Best for | Typical setting |
AR treasure hunt (WebAR) | Moving crowds across a large venue, sponsor rewards | Riyadh Season, Jeddah waterfront, heritage trails |
AI pledge wall | CSR, ESG and national campaigns in Arabic and English | Corporate summits, government programmes |
Gesture and motion games | Product launches, mall and family events | Riyadh and Dubai malls, exhibitions |
AI Emcee | Multilingual hosting and visitor guidance | Conferences, government showcases |
Gamified museum installations | Heritage storytelling for families and schools | Museums and cultural sites |
Facial-tracking displays | Emotion-aware retail and pavilion content | Luxury retail, national exhibitions |
→ Tell us the event and we'll suggest a format — or message the regional team directly: UAE on WhatsApp · KSA on WhatsApp
What it costs
Price depends on days on site, how custom the content is, and the hardware. Send a brief and we'll return a fixed quote.




